How to customize Product Sorting in WooCommerce

A customer (Hey Adam!) recently sent in an email asking us how he could customize the order of his products in WooCommerce. If you are an e-commerce store owner or developer, you probably want to have a little more control over the order your products appear in your product archives. This article will explain how to use WooCommerce Product Sorting to set up Product Sorting options for all your WooCommerce products, the advatnages of using this feature, and how to set it up.

What is Custom Product Sorting?

Sometimes finding the right products in the right place can be difficult. It’s easy to get overwhelmed by the sheer number of products on your website, or to miss important details about certain products. Ideally, the products you’re selling should appear at the right time, in the right place, with the right details—and that’s what custom product sorting is all about.

Many merchants choose to sort their items by category in WooCommerce. However, there is a reason why some merchants choose to sort by product. It is not because they are doing it wrong, it is because they are doing it right. Think about it: you own a boutique, you sell hand-made clothes. You would want to sort your articles by the type of articles you sell, but also want to display some products right in front of the customer, so that your customers can find the clothes they are looking for quickly.

Advantages of Custom Product Order

Custom product sorting is a wonderful way of making your WooCommerce store more appealing and in turn, increasing sales and improving your User Experience. As a result, in this tutorial we show you how to enable and use WooCommerce custom product sorting in your store. We go through all the steps in detail and show you how to customize your product sorting, the default products and the WooCommerce options available.

How to set up Custom Product Order in WooCommerce

Setting up custom product order in WooCommerce is not difficult, but it is time-consuming. Let’s jump right into it.

First, you should go to Appearance > Customize in your WordPress admin. Then, go to WooCommerce > Product Catalogue. You can view all the available options, but for this article, we will stick to Default Sorting (custo mordering + name).

Once that’s done, you can go to the Product Menu in your WordPress admin and select Sorting. Once the page reloads, you can now drag and drop the products in the order you want. If you have many products like in the example below, you’re going to want to use another way.

Go to Products > Select the product you want to edit, then go to the Product Data tab, then Advanced, then look for Menu Order. The lower the number, the higher up the visibility of the product is in your product archive.


In summary, WooCommerce allows you to sort your WooCommerce products in a way that best suits the needs of your online store and audience. This is a great way to make your WooCommerce website even more user-friendly. The most important element of your ecommerce website is your product, and getting the right product in front of your consumer at the right time is what will make or break your business, so it is important to be able to sort your product in a way that makes sense to you and your business.

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