As a small business owner, you know that you have to write great copy for your website and marketing materials. You also know that you have to be on social media if you want to find customers. But did you know that even if you have great copy and a strong social presence, the quality […]
Bad grammar hurts the eyes… and your conversion rate. Read More »
Everyone loves a good blog post—especially if it ranks well in search engines. But creating content that’s both informative and SEO-friendly isn’t easy. Here are some tips to help you create a blog with a search-optimized structure that will earn you more clicks and online leads. If you want to get the most out of
7 tips for a SEO friendly blog post Read More »
What is SEO? Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine’s unpaid results—often referred to as “natural”, “organic”, or “earned” results. The goal of search engine optimization is to ensure that a website or web page appears in a high position
What is SEO and why it’s the most important part of your business Read More »
Having an active online presence is critical to the success of any business, especially those that are just starting out. Being online makes it easier for your customers to find you all while increasing overall credibility. When you’re online, people tend to trust you more. And when people trust you, they naturally want to buy
How to Take Your Online Presence to the Next Level Read More »
A big part of Google’s ranking algorithm is user experience. It is not a new development. In fact, it has been part of its mission since the beginning – to provide the best user experience for those using its search engine. This is demonstrated in every new update to their algorithm. In recent years, with
Google Core Web Vitals – Designing for Optimized User Experience Read More »
In this series, we have discussed Google’s Core Web Vitals that include new page experience signals. These new signals measure load time, interactivity, and the topic of this article, stability. Load time and interactivity have been around for a while, but measuring stability is brand new. With more focus on the user experience, it makes
Google Core Web Vitals – New Page Experience Signals – Stability Read More »
Google’s Core Web Vitals, which are coming out later this year, will provide ways to quantify the user experience and identify areas that need improvement. Interactivity is one of the signals to be measured along with page load time and the stability of content as it loads. The key is to focus on optimizing your
Google Core Web Vitals – New Page Experience Signals – Interactivity Read More »
In the next few months, Google is rolling out new Page Experience Signals as part of the Core Web Vitals. This change in the algorithm is very user-centric and includes metrics related to load time, interactivity, and stability. In this article, we will focus on load times, why they are important, what slows down your
Google Core Web Vitals – Web Page Load Times and Page Rank Read More »
Core Web Vitals are a set of real-world, user-centered metrics that quantify key aspects of the user experience. … Core Web Vitals are not set in stone – which means they may change from year to year depending on what users expect out of a good web page experience. Google While this program is
Optimize Web Design Using Google Core Web Vitals Read More »
Google is in business to provide the best content in a search result. However, they create no content of their own aside from internal blog posts. Since there are 1.5 billion websites out there today, and a search result shows up in a fraction of a second, it is easy to see that how you
Building a website that keeps Google happy Read More »
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