How to know if it’s time for a re-brand

Maybe you started a business 4 years ago, and simply can’t remember how it started in the first place. Or maybe you have been in business for 20 years, and fear your brand might become ‘boring’. Either way, brands need to evolve over time to remain relevant. In today’s post, we’ll go over the warning […]

The Basics of Search Engine Optimization

SEO, SEM, keywords and ranking your website – sounds like a mouthful but these are the basics of search engine optimization. I’m sure you’ve heard about it before and may have even tried to optimize your own website. There’s a lot that goes into SEO but don’t worry, I’ll break it all down for you […]

You’re Not A Brand If Your Small Business Can’t Rank on Google

Search engine optimization and marketing are essential for all businesses nowadays. If you want to compete you cannot ignore this. It doesn’t matter if your business is a local, national or international one — if you’re not optimizing your business website then there’s a high chance that your competitors are. As search engine optimization (SEO) […]

How Geofencing Can Help You Improve Your ROAS

You’re going along your day, happy as can be. You’re succeeding because you’ve figured out a few fundamentals that are making money for you and your company. Everything is going swimmingly, more or less. Then your boss comes along and drops a bombshell on you – “Hey, new guy! Figure out how to boost ROAS. […]

Effective Digital Marketing For Local Businesses – BS Free

Digital marketing can be a scary word for a lot of local businesses. We’re so used to our classic radio, print and TV advertising that when it comes to online marketing – it feels a little unnecessary. “If we really want to brand ourselves and grow as a company, shouldn’t we just stick with what […]